Learn How To Write A Catchy And Effective Book Blurb Today!
Introduction
A book blurb is a short and enticing summary of your book that appears on the back cover, inside the dust jacket, or on the online description. A book blurb is one of the most important marketing tools for your book, as it can persuade potential readers to buy it or at least read the first few pages. Therefore, writing a catchy and effective book blurb is a crucial skill for any author.
Related: Self-Publishing Ultimate Guide
In this article, we will provide some tips and examples on how to write a book blurb that hooks your readers and sells your book.
What is the purpose of a book blurb?
A book blurb has three main purposes:
- To introduce your main character(s), setting, and genre
- To reveal the main conflict or problem that drives your plot
- To create curiosity and suspense that makes the reader want to know more
A book blurb is not:
- A synopsis or summary of your entire book
- A review or endorsement of your book
- A spoiler or reveal of your ending or twist
How to write a book blurb in four steps
There is no one definitive formula for writing a book blurb, but a common approach is to follow these four steps:
- Start with a hook. The hook is the first sentence or paragraph of your blurb that captures the reader’s attention and interest. It should introduce something unique, intriguing, or exciting about your book, such as a question, a statement, a quote, or a fact.
- Introduce your main character(s) and setting. The next part of your blurb should give some basic information about your protagonist(s) and the world they live in. You should use descriptive and specific words that convey their personality, goals, challenges, and motivations. You should also mention the genre and time period of your book, if relevant.
- Reveal the main conflict or problem. The third part of your blurb should present the main obstacle or dilemma that your protagonist(s) face in your story. This is the core of your plot and the reason why your reader should care about what happens next. You should use words that create tension, emotion, and urgency, such as “but”, “however”, “until”, or “when”.
- End with a cliffhanger. The final part of your blurb should leave the reader wanting more by ending with a question, a hint, a twist, or a promise. You should not give away the resolution or outcome of your story, but rather tease it with words that imply danger, mystery, or surprise, such as “will”, “can”, “must”, or “what if”.
Tips for writing a good book blurb
Here are some additional tips to help you write a good book blurb:
- Keep it short and concise. Aim for around 150 to 200 words, depending on the length and complexity of your book.
- Use active and powerful verbs. Avoid passive voice and weak verbs that dilute the impact of your sentences.
- Show, don’t tell. Use sensory details and vivid language that appeal to the reader’s imagination and emotions.
- Know your audience. Use words and tone that match the expectations and preferences of your target readers.
- Edit and proofread. Check your grammar, spelling, punctuation, and formatting carefully before publishing your blurb.
- Test and revise. Ask for feedback from other writers, editors, or readers, and make changes based on their suggestions.
Examples of book blurbs
To illustrate how to write a book blurb using the steps and tips above, here are some examples of book blurbs from different genres:
Fantasy
The Name of the Wind by Patrick Rothfuss1
My name is Kvothe.
You may have heard of me.
So begins a tale unequaled in fantasy literature—the story of a hero told in his own voice. It is a tale of sorrow, a tale of survival, a tale of one man’s search for meaning in his universe, and how that search, and the indomitable will that drove it, gave birth to a legend.
It is a tale of the dark and secret arts that scarred his world.
It is a tale of love so pure it defied death.
It is THE NAME OF THE WIND.
Romance
The year is 1945. Claire Randall, a former combat nurse, is just back from the war and reunited with her husband on a second honeymoon when she walks through a standing stone in one of the ancient circles that dot the British Isles. Suddenly she is a Sassenach—an “outlander”—in a Scotland torn by war and raiding clans in the year of Our Lord . . . 1743.
Hurled back in time by forces she cannot understand, Claire is catapulted into intrigues and dangers that may threaten her life . . . and shatter her heart. For here she meets James Fraser, a gallant young Scots warrior, and becomes a woman torn between fidelity and desire . . . and between two vastly different men in two irreconcilable lives.
Thriller
The Girl on the Train by Paula Hawkins3
Rachel takes the same commuter train every morning and night. Every day she rattles down the track, flashes past a stretch of cozy suburban homes, and stops at the signal that allows her to daily watch the same couple breakfasting on their deck. She’s even started to feel like she knows them. Jess and Jason, she calls them. Their life—as she sees it—is perfect. Not unlike the life she recently lost.
And then she sees something shocking. It’s only a minute until the train moves on, but it’s enough. Now everything’s changed. Unable to keep it to herself, Rachel goes to the police. But is she really as unreliable as they say? Soon she is deeply entangled not only in the investigation but in the lives of everyone involved. Has she done more harm than good?
Conclusion
Writing a catchy and effective book blurb is an essential skill for any author who wants to attract and hook readers. By following the steps and tips in this article, you can craft a book blurb that sells your book and makes your reader want to know more.
References
Chicago Style Citation Guide | Templates & Citation Examples4
- Rothfuss P., The Name of the Wind (New York: DAW Books, 2007), back cover.
- Gabaldon D., Outlander (New York: Dell Publishing, 1991), back cover.
- Hawkins P., The Girl on the Train (New York: Riverhead Books, 2015), back cover.
- Scribbr , “Chicago Style Citation Guide | Templates & Citation Examples,” https://www.scribbr.com/category/chicago-style/.